A professional business voicemail message takes 10 minutes to record and set up. Most small businesses either have no voicemail, the default carrier greeting ('the person you called is unavailable'), or a personal greeting recorded in a noisy car. All three cost you leads. This guide gives you word-for-word sample scripts and explains how to set up proper voicemail on any Australian phone system.
What you need to know upfront
- Cost: Voicemail is included in all cloud phone plans ($20-35/user/month). Voicemail-to-email is included in most, or $5-10/month extra
- Recording: Free with your smartphone voice memo app. A professional voice artist costs $50-200 as a one-off
- Setup time: 10-15 minutes to record and upload your greeting
- ISP modem lines: Limited voicemail, no voicemail-to-email, no custom greeting. Upgrade to a cloud system to get full control
Why Your Current Voicemail Is Probably Costing You Leads
When a caller reaches your voicemail, they make a snap judgment in the first three seconds. A generic carrier greeting ('the person you have called is unavailable') tells the caller nothing. They don't know if they've reached the right number, whether this is a working business, or when they might hear back. A meaningful share of those callers hang up without leaving a message.
No voicemail at all is worse. A phone that rings out signals either that the business is closed, out of coverage, or simply ignoring calls. Callers who ring out don't get a chance to leave their name and number. You have no record they called, and no way to follow up.
A recording made in the car, in a busy cafe, or with wind noise in the background creates an immediate trust problem before you've spoken to the person. If you're a tradie, a consultant, or a service business where reputation is everything, a noisy, rushed voicemail message sends the wrong signal about how you operate.
The Three Types of Business Voicemail
Understanding which type you have, and which you need, will clarify what you need to set up.
Standard voicemail
The caller leaves a message. You receive a notification (a light on the desk phone, a visual indicator in the app, or an SMS) that you have a new message. You dial in to your voicemail number and listen to the recording. This is the baseline, and it's available on both carrier phone lines and cloud phone systems, though the experience is much better on cloud systems.
Voicemail to email
This is like getting a text transcript of your messages rather than having to dial in and listen through them one by one. When a caller leaves a message, the phone system automatically converts it to an MP3 audio file and emails it to you. You see who called, what number they used, and when they called, directly in your email inbox. You can listen from any device. You can forward the message to a colleague. You have a searchable written record. Voicemail to email is included at no extra cost on most cloud phone systems and is one of the most practical upgrades for any small business.
After-hours voicemail
A specific message that plays automatically outside your business hours. During the day, callers hear your standard message. After 5:30pm or on weekends, callers hear a different message that tells them you're closed, confirms your hours, and sets an expectation for when you'll call back. After-hours voicemail requires time-based call routing, which is a feature of cloud phone systems. It's not possible on a standard carrier line.
Sample Scripts: Business Hours Voicemail
These scripts are ready to read aloud. Replace the bracketed items with your actual details. Record in a quiet room, away from background noise, with your phone or a USB microphone at mouth level. Do a test recording first and listen back before saving it as your live greeting.
Short version (about 15 seconds)
"Hi, you've reached [Business Name]. We can't take your call right now. Please leave your name, number, and a brief message and we'll call you back within [timeframe, e.g. one business day]. Thanks for calling."
Professional version (about 20-25 seconds)
"Hi, you've reached [Business Name]. Our office hours are [e.g. Monday to Friday, 8am to 5:30pm]. We're unable to take your call right now, but we do return every message. Please leave your name, number, and a brief description of what you're calling about, and we'll get back to you [by end of business today / within 24 hours]. If your matter is urgent, you can also reach us at [email address]. Thanks for calling [Business Name]."
After-hours version (about 20 seconds)
"Hi, you've reached [Business Name]. We're currently closed. Our office hours are [Monday to Friday, 8am to 5:30pm]. Please leave your name and number and we'll return your call first thing [tomorrow morning / on the next business day]. For non-urgent enquiries you can also email us at [email address]. Thanks for calling."
What Makes a Good Business Voicemail Message
These are the elements that consistently produce more call-backs and a better first impression.
State your business name in the first three seconds. Callers need immediate confirmation they've reached the right number. If they're not sure, they hang up. Starting with "Hi, you've reached [Business Name]" removes any doubt.
Set a realistic callback timeframe and stick to it. "We'll call you back within one business day" is honest and sets a clear expectation. "We'll call you back shortly" is vague and, if you miss it, erodes trust. Pick a timeframe you can actually meet.
Give an alternative contact for urgent matters. An email address is fine. An after-hours mobile for genuine emergencies is better for trades and service businesses where urgent calls are common. Not every business needs this, but if your clients sometimes have genuine emergencies, give them a path.
Keep it under 25 seconds. Callers are waiting to leave their message. Every second of greeting they sit through increases the chance they'll hang up. The scripts above are calibrated to stay under 25 seconds when read at a normal pace.
How to Set Up Voicemail on Different Phone Systems
ISP modem phone (green port)
If you're using your current ISP modem phone through the green port, voicemail is managed by your carrier, not your modem. Call the carrier voicemail number (often *101 or a similar short code, depending on your provider). Follow the recorded prompts to set a PIN, record your greeting, and save it. The interface is clunky, the options are limited, and you'll need to dial in each time to retrieve messages. Voicemail to email is not available on carrier voicemail.
Cloud phone system
Log into your provider's admin portal (usually a web interface). Navigate to the voicemail settings for your number or extension. You can upload a pre-recorded MP3, or record directly in the browser. Assign the greeting to your main number and any individual extensions. Set the voicemail to email option by entering an email address in the same settings panel. Changes take effect immediately. No dialling required.
Voicemail to Email: Why It's Worth Enabling
Voicemail to email is the single highest-value change most small businesses can make to their voicemail setup. Once enabled, every message arrives in your email inbox as an MP3 attachment, alongside the caller's number and the time they called. You don't need to remember to check voicemail. You don't need to dial in. You can listen from your phone, share the message with a colleague, or archive it for reference. You'll also notice you miss fewer messages, because you're checking email constantly anyway.
This feature is included at no extra cost on most cloud phone systems. See our guide on voicemail to email setup for a step-by-step walkthrough.
After-Hours Voicemail: A Different Message for Outside Business Hours
After-hours voicemail is a separate recorded message that plays automatically when someone calls outside your business hours. It's powered by time-based call routing, which means the phone system checks the current time when a call arrives and plays the appropriate message. During business hours, callers hear your standard greeting. Outside business hours, they hear the after-hours message.
Setting it up requires two things: a business hours schedule configured in your phone system's admin panel, and two separate voicemail greetings recorded and assigned. Most cloud systems guide you through this in a few minutes. See our guide on after-hours call routing for the full setup process.
This is not possible on a carrier phone line through the NBN modem port. The green port does not have time-based routing. If a caller rings you at 10pm on Saturday, your standard greeting plays, not an after-hours message. A cloud system handles this automatically and correctly.
Want professional voicemail, voicemail to email, and after-hours routing sorted in one go? Get a free recommendation for the right phone system for your business.
Get a Free RecommendationWhat Most Businesses Get Wrong
These four mistakes are extremely common, and each one has a straightforward fix.
Not checking voicemail regularly
If retrieving voicemail requires dialling in, entering a PIN, and listening through a menu, it gets skipped when you're busy. Messages sit for days. Callers don't hear back. The fix is voicemail to email. When messages arrive in your inbox, you check them automatically as part of your normal email habit. No separate action required.
Recording in a noisy environment
Car noise, wind, background chatter, and echo-heavy rooms all degrade the quality of your recording. Callers notice. Find the quietest room in your office or home, close the door, and record in a single uninterrupted take. If your office has hard floors and bare walls, a cupboard or wardrobe with clothes hanging in it will give you much better acoustic dampening.
Not including a callback timeframe
"We'll be in touch" is not a timeframe. Callers who don't know when to expect a call back are more likely to call a competitor in the meantime, or give up on the enquiry entirely. A specific commitment, "we'll call you back within one business day", converts more voicemails into actual conversations.
Using the same generic message day and night
A caller who rings at 8pm on a Friday and hears your standard business hours message doesn't know whether you're open, closed, or simply not answering. An after-hours message that acknowledges you're closed and states when you'll be back turns a confusing experience into a straightforward one. Set it up once and it runs automatically from then on.
Your Next Steps
Here is a practical sequence for getting your voicemail sorted:
- Record your voicemail greeting today using one of the scripts above. All you need is a quiet room and a mobile phone. Don't wait until you have a new phone system to fix this.
- Check your current setup: are you on the green port of your NBN modem? If so, your voicemail options are limited. Log in to your carrier account or call their support line to find and update the greeting.
- If you want voicemail to email or after-hours voicemail, you need a cloud phone system. Use our auto-attendant setup guide to understand what a full system includes.
- When you sign up for a cloud phone system, enable voicemail to email on day one. It takes two minutes in the admin portal and is the most effective way to stop missing messages.
- Set up an after-hours schedule and record a second greeting. Use the script in this guide as a starting point and adapt it to your hours and tone.
- Test it: call your own number after hours and confirm the correct message plays. Call again during business hours and confirm the right greeting plays. Check that voicemail to email delivers to your inbox correctly.
For a comparison of which Australian cloud phone systems include voicemail-to-email in the base plan and have the best voicemail management tools, see our guide to the best phone system for small business in Australia.
A professional voicemail message is one part of a complete phone system configuration. Our guide to setting up business phones on the NBN covers the full setup sequence including voicemail configuration, ring group setup, and after-hours routing, with step-by-step guidance for Australian cloud phone system plans.
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Ready to move beyond the green port to a system that handles voicemail to email, after-hours routing, and call transfer properly? Get a free recommendation for your business.
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